As is well known, LED outdoor screens have unparalleled advantages compared to traditional advertising media such as billboards, light boxes, and neon lights. They have been widely used in various administrative institutions in cities. LED outdoor screens have three major development stages: first, traditional LED outdoor screens; second, lightweight LED outdoor screens; and third, modern LED outdoor screens with small spacing, energy saving, and transparency. Below, we will share the changes of high-quality and service-oriented LED outdoor screens compared to traditional outdoor screens.
1. The dot spacing tends to be smaller: Traditional outdoor screen dot spacing is generally too large, which basically meets the display of full-color images. The dot spacing of second-generation lightweight LED outdoor screens is slightly reduced, greatly improving the color and delicacy of the image. The viewing distance is close and the viewing angle is large. The dot spacing of third-generation small pitch, energy-saving, transparent LED outdoor screens is already very small, which meets the playback of high-definition dynamic video advertisements, with delicate and beautiful images and strong visual impact.
2. Power consumption tends to be lower: Traditional outdoor screens have high power consumption and usage costs. The second generation of lightweight LED outdoor screens have reduced power consumption and usage costs, while the third generation of small pitch, energy-saving, transparent LED outdoor screens continue to reduce power consumption and usage costs. The first generation of traditional LED outdoor screens can display complete images, but the display effect is average. The second generation of lightweight LED outdoor screens can display images perfectly. Modern small pitch, energy-saving, transparent LED outdoor screens can display images perfectly and have creative shapes.
3. The weight tends to be lightweight: the second generation of lightweight LED outdoor screen enclosures have reduced in quantity, making installation and maintenance convenient and enhancing building aesthetics. The third generation of small pitch, energy-saving, transparent LED outdoor screens adopt an aluminum frame structure, greatly reducing the weight of the enclosure and making installation and maintenance convenient.
The screen area of LED display screens is large, with eye-catching, visually impactful, wide viewing angle range, and dazzling colors. They have good visual range and ultra clear images, coupled with unique spatial advantages, making LED display media attract the attention of urban people. In summary, the direct sales of LED outdoor screens by modern manufacturers are crucial for further achieving media differentiation and the healthy development of the industry, establishing a good brand image for the media, and focusing on long-term sustainable development and continuous innovation. Continuous innovation and improvement of media quality are crucial for LED outdoor screens. Some professional LED outdoor screens have introduced new technologies such as human screen interaction and QR code scanning to attract consumers to participate in the process of brand communication, thereby enhancing the integrated value of media advertising.